SIGUENOS EN REDES
SIGUENOS EN REDES
Naming is the process by which we determine the name of a brand.
Although it seems a purely creative procedure,
it is actually a process of analysis, studies and concept creation.
BREIFING – Study of the company, starting situation, differentiation points.
Syntactic construction of the name based on previous analyzes and different models.
We analyze the competition to provide market knowledge in the sector.
We search for keywords and create concept maps. We will use these maps to explore the semantic fields of each concept.
We verify that there are no records with the same nomenclature in the OEPM or the OAMI. Just as there are domains available.
We select a name list from the long list that we have generated and explain the origin of these names and a reasoning.
